IncentaTech's Patented LoyaltyRx Card

Many Pharma Manufacturers have moved towards alleviating their perspective patient’s financial burdens to help encourage both new trial, and increase the usage of their chronic drugs. The history of incentives in the Pharma industry has not been efficient or effective. The LoyaltyRx Card is the first incentive vehicle that combines the power & protection of the banking industry with the pharmacy adjudication platform.

How it Works:

The patient presents the card along with their prescription to the pharmacist. Once the claim is adjudicated and meets all predetermined business rules the debit card is funded with the appropriate amount, in real time, the pharmacist then uses the card to satisfy payment. The LoyaltyRx cards are never pre-funded with any dollar amount….

Benefits of the LoyaltyRx Card:

  • Virtually 100% pharmacy acceptance
  • Immediate discount for patient
  • Immediate payment for drug chain
  • PBM Adjudication verifies Patient Medicare/Medicaid status & Co-pay amount through existing pharmacy infrastructure
  • Usage is monitored and rulesenforced (NDC# product specific)
  • Funding is only loaded on card only after adjudication and can be (repeatable)
  • Substitutions will not be funded
  • “Smart” card can pay only Co-pay amount
  • Wal-Mart data is reported through POS
  • Patients can opt-in to a value added relationship (“perceived” activation sticker)
  • Easily reusable (looks like credit card)
  • Can be used on multiple products/strengths
  • Timely daily reporting by outlet
  • No unique software needed for retailer
  • Generates highest redemption Rates & ROI

Please see all the details under the “Incentatech” tab at the top of this page

To learn more about this unique solution please contact us at info@m2ww.com.



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